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This is the site for registering as an exhibitor for the
AWAKEN Fair
Body-Mind-Spirit & Green
Wellness Fair
Sunday, April 29, 2012 from 10 AM till 5 PM
at the Doubletree Hotel in Tarrytown, NY 10591
Ah, yes, it's all about marketing!
So here's what is done to attract nearly 1,000 people to the Awaken Fair each fall and spring in Tarrytown:
So here's what is done to attract nearly 1,000 people to the Awaken Fair each fall and spring in Tarrytown:
- 10,000 postcards are distributed.
- Our AwakenFair.com web site receives thousands of hits before the event.
- Regular emails to our list of 10,000 email addresses featuring various exhibitors who will be at the fair. In total nearly a quarter of a million emails are sent out by me.
- Facebook presence.
- YouTube presence.
- Twitter regular "tweets."
- "Bring A Friend For FREE" promotion.
- Banner outside the hotel and downtown Tarrytown.
- Double page ad in Natural Awakenings Westchester/Putnam magazine the month of the event; full page ad in the NYC, Fairfield and Rockland editions.
- Full page ad the months before the event.
- Half page ad two months before the event.
- "Mark Your Calendar" box three months before the event.
- Full page ad in Inner Realm magazine (northern NJ/Rockland & NYC).
- Journal News ads the weeks before the event.
- Posting for six months on over 50 online web sites.
- Posters throughout the area.
In addition, all exhibitors associated with the event produce their own email blasts, and posting on their web sites...